We ask the builders of the blockchain and cryptocurrencies sector for their thoughts on the industry … and throw in some random zingers to keep them on their toes!
This week we have 6 questions Sonali Giovino, Head of Communications at Defiyield, an asset management protocol that enables users to be part of the DeFi ecosystem.
Sonali Giovino has been working in the crypto space since 2017 when she started holding weekly educational workshops, leading to public speeches on cryptocurrency and blockchain and its production at the first Blockchain Yacht Cruise conference in Vancouver. She brings 20+ years of experience as a technology broker to her position at Defiyield, where she previously held roles in marketing, project management, business development and event coordination. She is passionate about empowering the DeFi community and introducing others to asset management, and has emerged as a well-known female think tank in the technology space.
1 – What is the main obstacle to mass blockchain technology?
I think the main obstacle to mass adoption of blockchain technology is that there are still so many people who do not understand what blockchain or DeFi is, how it works and what benefits it can bring to our society. The more we can support the industry with education, the more comprehensive adoption can become. That’s one of the biggest reasons why I participated in the space and with Defiyield in particular as the main focus is constantly educating new and existing users. It’s still early for the blockchain and I believe that steady, gradual growth over time will lead to faster growth as people have a better understanding of the space. When the Internet first expanded, only a few companies and people were using it. Fast forward to the present and it’s rare to hear of someone not using the internet for work, play, anything. With each passing year, we are seeing new developments in the cryptocurrency and blockchain space, and now some governments are even building their own digital currencies. Despite obstacles, blockchain technology is the future.
2 – If you were investing in startup companies right now, what kind of blockchain-based business opportunity would catch your eye?
Projects that are able to integrate and offer connected network blockchain, protocols and investment opportunities combined in one place are definitely getting a lot of attention. I would be attracted to projects that simplify the process for users. Some projects require users to bridge their networks and blockchains, but all with one click or one move is the kind of opportunity that would catch my eye. People want to invest in projects that can simplify action steps in one place. Easy, simple and less work so you can spend more energy growing, learning and finding the best opportunities.
3 – What does devolution mean to you and why is it important?
Decentralization gives people more control and it is an important freedom not to have a single entity, such as a bank or government, that controls your assets. If something goes wrong at the bank or an institution has one failure point, it could affect some other systems in the banking process. In distributed systems, however, even if one node goes down or if there is a blockchain failure, there are several other nodes that leave the transaction safe and unchanged. Devolution of power certainly puts more control and power back in the hands of the people where it belongs.
4 – Which two superpowers would you most like to have and how would you combine them for good … or evil?
If I could have any two superpowers, I would like to use remote control and superhuman strength. I would fly around the world and between planets to explore the universe and all the mystical elements it has to offer. I would be happy to learn from different civilizations, share knowledge and maybe hang out with an alien or two.
5 – Close your eyes and think of a happy place. What do you see?
When I close my eyes and think of a happy place, I see palm trees, sea views and sunrises and sunsets that begin and end my days. I am with family and friends, everyone participates in meaningful conversations and enjoys memorable nights of laughter and joy. In my happy place, a beautiful white dog runs around the yard and I see myself thinking aloud about all the things on my to-do list that I am excited to turn down for that month and next. I see myself evolving into all the beauty that this world and the relationships I have with it have to offer me at every moment.
6 – What is the book that influenced you the most? Why?
The abode of the soul by Gary Zukav has influenced me the most because it speaks to me about ways to understand consciousness, break through inner patterns and the differences between personality and soul. I love how the book talks about understanding feelings and thoughts and how it explains that everything is energy, which if it is wrong in rhythm causes us to display or create misrepresentations in our personal reality. This book showed me that we have the power to make changes in our lives.
Wish for the young, ambitious blockchain community:
I wish the young, ambitious blockchain community nothing but success in learning, loving and growing within the space. Society has so much to offer and can be a place where anyone can feel confident in the control they have over their finances, assets, works of art, whatever blockchain-integrated area of life they enjoy.
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